Frommer’s® Unlimited, the B2B business of Frommer’s, and a branded imprint of Wiley, announced today its partnership with the fourth largest magazine in America, Woman’s Day, to create a customized, travel-focused online lifestyle environment -TRAVELWELL- and provide WomansDay.com users with a service-oriented, personalized guide to all things travel.

Frommer’s will provide customized expert and unique content for TRAVELWELL, which will be a new featured channel on the WomansDay.com website. With the click of a button, Woman’s Day readers will have access to countless articles on how they can save on travel and learn useful tips maximizing the fun on that upcoming family vacation.

“We’re very excited to provide Frommer’s expert travel knowledge to the Woman’s Day audience, as women predominantly manage the travel planning process for their families,” says Craig Schickler, Director of E-Business Development at Wiley. “TRAVELWELL will offer inspirational ideas and practical advice to empower users to create memorable travel experiences.”

“With the summer season now here, this is the ideal time for people to begin researching their family vacation options, so the combination of the Woman’s Day audience and Frommer’s travel expertise makes perfect sense,” says Carlos Lamadrid, SVP and Chief Brand Officer of Woman’s Day Brand Group. “It is a one-stop shop and a great resource for the “CEO of the Household,” the woman, to get the most information on locations, tips and packages that are available for family travel on a budget.”

About Frommer’s®

For over 50 years, Frommer's travel guides have been the trusted choice to help travelers explore destinations the way the locals do. Frommer’s Unlimited enables businesses to create high-value propositions for their customers by leveraging Frommer’s travel expertise, rich content resources and technical capabilities. Products and services provided by Frommer’s Unlimited include global destination and events content, private label Websites, mobile applications and custom publishing. Whether your customers are venturing close to home or across the globe, whether your budget is limited or limitless, Frommer’s Unlimited delivers the most candid and reliable travel and event information, anywhere and anytime. Frommer’s is a registered trademark of Arthur Frommer. Frommer’s is a branded imprint of Wiley.

About Wiley:

Founded in 1807, John Wiley & Sons, Inc. has been a valued source of information and understanding for 200 years, helping people around the world meet their needs and fulfill their aspirations. Since 1901, Wiley and its acquired companies have published the works of more than 350 Nobel laureates in all categories: Literature, Economics, Physiology or Medicine, Physics, Chemistry and Peace. Our core businesses publish scientific, technical, medical, and scholarly journals, encyclopedias, books, and online products and services; professional/trade books, subscription products, training materials, and online applications and Web sites; and educational materials for undergraduate and graduate students and lifelong learners. Wiley's global headquarters are located in Hoboken, New Jersey, with operations in the U.S., Europe, Asia, Canada, and Australia. The Company's Web site can be accessed at www.wiley.com, with the latest news from Wiley available in our online global press room at www.wiley.com/go/press. The Company is listed on the New York Stock Exchange under the symbols JWa and JWb.

About Woman’s Day

Formed in 2009, Woman’s Day Brand Group combines Woman’s Day magazine, www.WomansDay.com, and their respective publishing units as a single enterprise with limitless access to the creative resources and multimedia platforms that connect the Woman’s Day brand to an avid, loyal audience of 24 million women, helping them to Live Well Every Day. From looking and feeling their best, to cooking a great meal or creating a loving home, Woman's Day magazine has, for 78 years, met the essential needs of its readers with both substance and style. Publishing 15 issues each year, Woman’s Day magazine inspires women with information they can use to enhance the quality of their days, and ultimately, the quality of their lives. The Cookvook is the second offering for the iPhone from Woman’s Day. Last year, the brand released the Woman’s Day Cooking Assistant.

FROMMER’S CONTACT:
Sarah Gorback- Wiley
201-748-5629 / sgorback@wiley.com

WOMAN’S DAY CONTACT:
Joanne Schioppi- HL Group
646-460-8917 / jschioppi@hlgrp.com