Frommer’s to Provide Content for 50+ Travelers on the Revamped AARP.orgRelationship kicks off with 100 most popular destinations for Americans 50 and above< backJuly 14, 2010 - New York, NY Frommer’s® Unlimited, the B2B business of Frommer’s, and a branded imprint of Wiley, announced today that it is providing destination content to AARP for 50+ travelers on AARP’s recently revamped website (www.aarp.org). Frommer’s content includes travel information for the 100 most popular destinations for Americans 50 and above. Content includes the Best Dining Bets for a destination, as well as hotel, restaurant, attraction reviews and daily updated events listings. In addition, Frommer’s has integrated third party content including weather feeds and Google maps. “Frommer’s Unlimited is incredibly excited about our new relationship with AARP,” said Craig Schickler, Director of E-Business Development at Wiley. “Our in-depth and trusted guides will help AARP’s members, and 50+ travelers generally, as they plan their vacations and make sure they have great experiences while traveling.” About Frommer’s® Unlimited:For over 50 years, Frommer's travel guides have been the trusted choice to help travelers explore destinations the way the locals do. Frommer’s Unlimited enables businesses to create high-value propositions for their customers by leveraging Frommer’s travel expertise, rich content resources and technical capabilities. Products and services provided by Frommer’s Unlimited include global destination and events content, private label Websites, mobile applications and custom publishing. Whether your customers are venturing close to home or across the globe, whether your budget is limited or limitless, Frommer’s Unlimited delivers the most candid and reliable travel and event information, anywhere and anytime. Frommer’s is a registered trademark of Arthur Frommer. Frommer’s is a branded imprint of Wiley. About Wiley:Founded in 1807, John Wiley & Sons, Inc. has been a valued source of information and understanding for more than 200 years, helping people around the world meet their needs and fulfill their aspirations. Wiley and its acquired companies have published the works of more than 400 Nobel laureates in all categories: Literature, Economics, Physiology or Medicine, Physics, Chemistry, and Peace. Our core businesses publish scientific, technical, medical, and scholarly journals, encyclopedias, books, and online products and services; professional/trade books, subscription products, training materials, and online applications and Web sites; and educational materials for undergraduate and graduate students and lifelong learners. Wiley's global headquarters are located in Hoboken, New Jersey, with operations in the U.S., Europe, Asia, Canada, and Australia. The Company's Web site can be accessed at www.wiley.com. The Company is listed on the New York Stock Exchange under the symbols JWa and JWb. Visit www.wiley.com/go/press for the latest news from Wiley. FROMMER’S CONTACT: |
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